Miami surgeon Dr. Michael Salzhauer has increased his business fivefold by becoming a Snapchat star. WARNING: Graphic surgery images.
"This is the reality of plastic surgery in Miami today, and I want people to see it," he told BuzzFeed News.
The numbers are impressive on their own, but especially when you take into account that Salzhauer's clips are often 20 to 30 minutes long, all in 10-second bursts of the daily goings-on at his practice, Bal Harbour Plastic Surgery.
As far as he knows, he says, he's the first surgeon to broadcast on Snapchat.